How does accessibility benefit your website?

Accessibility is about making your website as welcoming as possible for as many users as possible. Not all of your visitors will have perfect vision, perfect hearing, or have full control over their hands to type or operate a mouse. Accessibility gives visitors choice and control over how they interact with your website - with a mouse, a keyboard, a screen reader, etc.

What accessibility doesn't mean is that you have to sacrifice in terms of the look and feel of your website. In fact, many accessibility improvements result in a better design, that benefits all users.

You'll find some examples below of how accessibility can make your website more user-friendly, for all visitors. These are just a few examples and only some of the benefits accessibility brings.

If you would like some more information on accessibility or have any questions about implementing it on your website contact us here.

Content that's easy to see and hear

Zooming in

Users can zoom in without losing functionality or readability.

Nothing overlaps or disappears and they don't have to scroll horizontally when reading.

Chrome browser showing it's at 250% zoom. Illustration.

Dynamic changes

Dynamic changes, like error messages, are announced for those who can't see the screen.

Errors aren't indicated only with colour, but also with form, so colourblind users get the same information.

Empty form field with 'this field is required' error message. Illustration.

A website everyone can navigate and use in a way that suits them.

Navigating with a keyboard

Keyboard-only users can clearly see where they are on the page and what they can interact with.

Outlines and other visual indicators are clearly visible with sufficient contrast.

Navigation bar with keyboard focus on one item. Illustration.

Navigating with a mouse

Mouse users can clearly see what is interactive when they hover, like buttons and links.

Click targets are big enough so users can easily identify and click them, even on smaller devices when using touch.

Cursor hovering over a button with a box shadow. Illustration.

Navigating with a screen reader

Screen reader users always know where they are and what they can do there. They can navigate how they prefer, by headings, landmarks, tabbing, or using arrow keys.

Interactive elements, like links and buttons, have clear useful names so screen reader users know what they are and what will happen if they use them.

Apple voiceover's visual interface. It says 'visited, link, Services, list 4 items. Illustration.

Navigating with voice recognition

Voice recognition users can easily move around and use buttons, links, and forms.

Proper accessible names mean simple commands like "Click Menu" work perfectly.

A number next to an instagram link and a microphone icon with the word 'sleep'. Illustration.

Content that works across different devices.

People will visit your site on a wide variety of devices, from phones to tablets to desktop computers, and many other smart devices.

Robust underlying code means a great experience for visitors on any device, including assistive technology.

The start of a typical HTML document. Illustration.